Team Associated and Makita and Kicker Form Partnership
Makita Industrial Power Tools and Kicker Performance Audio have formed a partnership with Associated to support its team of pro RC drivers. As the news was announced, details of the partnership were not available although sources claim that the tie-up goes beyond product sponsorship.
The Vice President of Team Associated, Cliff Lett expressed his enthusiasm for the new partnership. “This deal marks the beginning of corporate team sponsorship in the RC industry. Makita and Kicker are premium product leaders in their industries, much like Team Associated is in RC, and both have products that appeal to the same demographics as our industry. They have already proven to be strong supporters of our team, and we are very proud to have them on board.â€
Look for the Associated factory race team to be working on their cars using Makita power tools, listening to their favourite music on Kicker audio systems, and sporting new branding on their cars and team clothing.
Source: Team Associated